Job Details
Social Media Manager

Psyonix - San Diego, CA

Posted 1 year ago Apply Now!

Psyonix is a video game developer best known for Rocket League, the award-winning game that combines soccer, driving, and highly competitive and addictive gameplay. As part of the Epic Games family, we are an industry-leading game studio rooted in a crunch-free philosophy that emphasizes an amazing employee experience, located in the heart of San Diego. For nearly 20 years, we have been a driving force behind some of the most successful games in the industry, including Gears of War, Mass Effect 3, XCOM: Enemy Unknown, Bulletstorm, Unreal Tournament III and Unreal Tournament 2004. We are looking for a Social Media Manager to join our team! In this role, you will focus on daily oversight and management of social media platforms along with optimization of current platforms. You will be responsible for identifying and advising on the ever growing social media landscape and emerging platforms while providing social media strategies that integrate into marketing initiatives.

Responsibilities & Job Duties:

Owning, establishing, and driving content initiatives related to Rocket League across all social media platforms

Optimizing existing Rocket League social media channels and establishing best practices, as well as identifying emerging platforms and trends within the social media space.

Coordinating with the Communications and Marketing teams to execute on the Rocket League social media programs in support of broad marketing plans for in-game events, game content updates, and co-promotions

Assisting and collaborating with creative services to develop innovative and authentic social media content, ensuring buy-in from internal stakeholders with timely execution

Managing relationships with social media platforms, as well as negotiations with external influencer partners and agencies

Participating in the development of social budgets for Rocket League, while managing compliance with finance and legal

Evaluating and developing post-mortems for social media initiatives, coordinating feedback from marketing, business intelligence, development teams, and external agencies


Travel will be needed as required

Ideal Candidate Must Have:

3-5 years of experience in video game marketing, social media management, influencer marketing, communications, or related fields

Proficiency with business-related software, including Microsoft Office, Confluence/ Jira, Google App suite, and production tools

Excellent understanding of social media marketing and proven ability to execute campaigns across marketing initiatives, including experience with multiple social media platforms

Healthy business analytics, strategic development, project management, consumer research, relationship management, and problem-solving skills

A strong background in business/ game analytics, and social media platforms like Facebook, Twitter, and Instagram

A keen understanding and awareness of industry trends and emerging platforms

Ability to translate campaign results into actionable insights and optimization, including developing key KPI and ROI metrics/ dashboards

Outstanding written and verbal communication skills with an attention to detail

Creative and critical thinking skills

Strong self-motivation and work ethic

A team-focused outlook with a high degree of tact and diplomacy


Bachelor's degree in marketing, communications, business, or related fields

A passion for gaming

A deep knowledge of Rocket League and previous Psyonix projects and games

Previous experience on a "Game as a Service" or session-based game titles

A knowledge of the esports and competitive video game scene